Demand GenMarketoPaid MediaPipeline MarketingAnalyticsABM
About the role
We are looking for a Director of Demand Generation to own the pipeline number and lead our multi-channel acquisition strategy. You will build the engine that fuels our revenue growth.
What you'll do
- Own the demand gen strategy across paid, organic, events, and ABM
- Set and hit marketing-sourced pipeline and MQL targets
- Manage budget and report on CAC, ROI, and funnel velocity
- Lead and grow a team of campaign and channel managers
Requirements
- 8+ years in B2B demand generation with team leadership
- Deep experience with marketing automation and attribution
- Proven ability to scale pipeline in a high-growth SaaS company
Nice to have
- Experience marketing to HR or talent buyers
- Background in account-based marketing programs
Benefits
- Competitive salary and equity package
- Comprehensive health benefits and 401k match
- Hybrid work and learning stipend